Bachelor of Business (BBus) in Marketing
Tuition Fee (AED)
172,200
Duration
2 YRS (6 trimesters)
Qualification
Bachelor of Business
From billboards to social media, marketing messages are everywhere. In this course, you will learn to understand market trends and develop sustainable competitive strategies for products and services.
You’ll explore consumer behaviour, marketing communications, international marketing, marketing research and analysis and services marketing. You’ll see marketing theory brought to life through case studies, industry placements and by working with real clients to develop strategic marketing plans.
Recommended double majors
- Finance
- Management
Professional recognition
This course is recognised by the Australian Marketing Institute (AMI).
Career opportunities
- Account Manager or Consultant
- Product or Brand Manager
- Market Research Analyst
- Sales and Marketing Manager
- Digital Marketer
More programs
English programs
Foundation programs
Undergraduate programs
- Bachelor of Arts (BA) in Psychology
- Bachelor of Business (BBus) in Finance
- Bachelor of Business (BBus) in Management
- Bachelor of Business (BBus) in Marketing
- Bachelor of Communication (BCommun) in Journalism
- Bachelor of Communication in Strategic Communication
- Bachelor of Science (BSc) in Business Information Systems
- Bachelor of Science (BSc) in Computer Science
- Bachelor of Science (BSc) in Cyber Security and Forensics
Postgraduate programs